The sNOwBoundaries Evolution
sNOwboundaries.com was born February 5, 2010. I created the site while attending Champlain College. In one of my marketing classes I was required to develop my personal brand. Initially, sNOwBoundaries was geared towards women and the purpose was to encourage them to “step out of the expectation box and do something that is challenging, rewarding, different & fun”. At that time I felt like I was on to something with sNOwBoundaries, but I wasn’t quite sure exactly WHAT.
The sNOwBoundaries project came to me one morning after I dropped my son off at school (he missed the bus). I remember wishing I could just head to the mountain to shred for awhile and decompress. I wanted to feel sorry for myself because it had been a heck of a morning, but it was shortly after many towns were devastated by Hurricane Irene. I realized that I was at very fortunate that my home was in tact and (because I’m obsessed with the mountain) that I still had my equipment. Remembering that a friend of mine had asked me if I had any snowboarding gear I could spare for her neighbors son whose gear was destroyed in the floods; I started feel incredibly guilty. On my way to work that morning The sNOwBoundaries Project was born. The sNOwBoundaries Project is committed to acquiring gear/equipment to give to people that had theirs destroyed in the Hurricane Irene floods. The goal is to help Vermonters get back to doing what Vermonters do best, enjoy the snow!
The sNOwBoundaries Foundation was developed parallel to the The sNOwBoundaries Project. As I was thinking about how I wanted to help families impacted by the floods, I realized that they aren’t the only people that need help getting to the mountain. In fact, as a single mother of 3 kidos I know how challenging it can be to take the initial leap. That is when I decided to establish The sNOwBoundaries Foundation, a nonprofit committed to encouraging families to be active in the winter by providing them with the resources needed to ski or snowboard. I am REALLY excited about the foundation and I’m currently interviewing potential board members along with anyone else that has expertise in the field of nonprofits. Someday, I hope every snow loving community in the country will have access to The sNOwBoundaries Foundation. For now, we’ll try it out on Vermont and see how it goes.
The sNOwBoundaries Foundation: Eliminating boundaries and spreading winter love.
I plan to keep the sNOwBoundaries blog up and running. I will continue to post about The sNOwBoundaries Foundation and The sNOwBoundaries Project’s progress, I will also post about my adventures on and off the mountain.
Thank you for visiting sNOwBoundaries! Get ready ~ Winter is coming! K.
